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How to Leverage Content

Since most of the world has been living virtually many companies are increasingly using webinars to host virtual events, lectures, presentations and training events. Although, many companies are leveraging virtual meetings and trainings to deliver content they are making the mistake of approaching these events as one-off events. The fact is that the materials from these webinars contain highly educational content that can be used in so many different ways. From tweets, to content articles, and even eBooks the content that comes from these virtual events is highly valuable and we need to maximize it.

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