Denis Wilson, long-time contributor and analyst, talks about a City of Los Angeles cybersecurity alert service call LA Cyber Lab. Then we talk about content-based MSP marketing – work it hard and it works! We review an article curated from, you guessed it, the LA Cyber Lab. Specially the topic concerns the “locked screen trick” that dupes a lot of folks out there.
Earlier this year, DanTech Services, directed by Dan Foote (Anchorage, Alaska) was the grand prize winner of the MSP Makeover contest. We visited with Dan in August and provided advice on his Managed Services Provider (MSP) business model Fast forward 90-days and we’re back to check-in with Foote on how its going. In this updated interview, Dan shares three updates. His new sales and marketing director is now three months on the job and using some interesting sales tactics such as the telecom sales agent model. DanTech has also launched a ADA-compliant mirror site of its main website to accommodate all customers. And Foote has a cyber security play that you’ll just have to watch the vid to learn about. Thanks again to SherWeb for the support in the MSP Makeover contest!
Phelim Rowe directs UK-based CTG Intelligence, an integrated events and education concerns for both channel partners and customers in the security technology space. After we do a “Hello World” we move on to talk about the use of acronyms and labels in our community: MSP, MSSP and MSS. Lean in, listen intently and discover the finer points between these earned and unearned (marketing) titles. And we end with a shout out to Forrester analyst Jay McBain who recently spoke at Rowe’s Miami security workshop.
Our best dressed analyst Ken Dwight is back joining us from Houston, Texas (Go Astros!) and talking about security chatter he’s detecting in his anti-virus community (don’t forget that Ken is the “Virus Doctor”). Dwight uses this interview to announce his new workshop called “Malware Incident Response” training (MIR). His students and alumni provide a great feedback loop on what’s important and trending. Dwight gives Emisoft a shout out as a trusted vendor that recently published an article revealed an interesting statistic: In 2019 to date – 621 local governments, schools and health care providers have been attacked by malware and suffered encrypted data. So listen up to learn more!